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Vanilla Forums Adds Integration to Hootsuite

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Collaboration offers social media and community managers with a powerful integrated social support suite

Vanilla Forums, a leading provider of cloud-based community software, today announced the launch of its new app for Hootsuite, the most widely used social media management platform. Built for brands with lean community management and social media teams, the app allows customers of both Hootsuite and Vanilla Forums to gain major efficiencies.

“Hootsuite is recognized as the leader in social media management by top industry analysts,” explains Luc Vezina, CEO at Vanilla Forums. “This integration with Hootsuite provides a complete social customer service solution that covers both social media and branded communities. Organizations of all sizes can now choose best-in-class solutions that work together and not be beholden to expensive broad but thin all-in-one social customer service offerings.”

“Online communities are an important channel for connecting businesses with their customers, and we are thrilled to work with Vanilla Forums for a best-in-class addition to our ecosystem. This integration will help organizations simplify their monitoring and engagement across community forums and social channels,” said Karan Mavai, senior director, Platform and Ecosystem at Hootsuite.

Community managers are often monitoring several social channels including community forums. With this integration, Vanilla Forums and Hootsuite customers will be able to monitor discussions from their Vanilla communities within the Hootsuite dashboard. Customers will be able to engage with the community, assign posts to team members, and create additional category or keyword-based streams directly in the Hootsuite dashboard.

About Vanilla

Vanilla provides brands and organizations with a one-stop-shop solution that combines the power of customer communities, Q&A, knowledge base, and ideation to help improve customer experience, drive brand loyalty, and foster meaningful connections, all while reducing support costs.

More than ever, consumers of content, goods and services want a voice within a community that shares a common interest. Vanilla’s cloud-based community software is the enterprise standard used by top brands to better engage customers, drive loyalty, empower advocates and reduce support costs.

Founded in 2009, Vanilla started as an open source project. In 2018 alone, Vanilla powered over 3 billion brand and consumer discussions, being the most widely used hosted community platform online.